Mark Iacono, chef and owner of Lucali's, began making pizza publicly 4 weeks ago. "I didn't even tell my family that I was opening this place," he claims. When he pulled the brown paper down off the windows on Day 1, he was hoping a few neighbors might be curious, and he'd have a few weeks of experimenting and tinkering with the pizza formula before he officially opened.
Literally 30 minutes after the brown paper came down, he had customers, lots of enthusiasm, and no restaurant name. He's been scrambling and hurrying to make pizza ever since--an infamous post on Chowhound on October 13th started a flurry of responses, including comparisons to legendary pizzerias like Di Fara's in Midwood, Brooklyn--a religiously esteemed pizzeria if there ever was one. The crowds haven't let up and don't appear destined to anytime soon.
"It's getting really frustrating," Mark said. "Now, all I have time to do is go to the market and run back to make pies. I have other parts of the menu I want to develop. I need a break." At this point, the menu looks pretty simple.
We've been to all five boroughs endlessly searching for great pizza, traveled far and wide and wrote obsessively about what could be the perfect food, and we will say this without hesitation: tonight we tasted some of the best pizza to be found in this city. But unlike all of those unbelievable pizza experiences throughout New York, this new pizza darling is exactly two blocks from both of our Carroll Gardens apartments. In fact, we've had to work quite hard to maintain our usual finely-honed intellectual detachment, to remind ourselves that we like this pizza a lot for what it is--not because Di Fara's seems to have suddenly up and moved to our block.
So we thought it'd be nice to stop in and see how the local establishment was doing.
Armed with a bottle of German bubbly (we're not exactly sure why, but we'd definitely venture that spritzy, carbonated wines go great with pizza--Lucali is BYOB, at least for the time being), five of us arrived just as they opened at 6:15 and promptly ordered two pies, one plain and one with peperoni for fun. Nick had been there earlier in the week, but after finishing a bottle of wine while waiting for the pizza, he could only spout out euphoric adjectives with no real detail, and his memory was fuzzy. Some real, hard-boiled investigation was needed.
The first pizza came out about fifteen minutes after we ordered, the second twenty minutes after that (we ordered a third, topped with half olives, half mushroom, and fresh basil throughout, after we'd torn through the first one and eagerly awaited the second).
People in the know will notice obvious similarities to Di Fara's. It's Mark's favorite pizzeria, and the fresh mozzarella/slightly sweet tomato sauce on top, ladled on then spread, finished after cooking with grated Grana cheese and olive oil, is suggestive of Dom's technique. But we found the dough thinner, less meaty and substantial than Di Fara's, more like the paper-thin Patsy's in Manhattan at 117th in Spanish Harlem. There is also a little of Tottono's playful balance of crust and cheese and the signature blackness and a nicely charred bottom.
The pepperoni pie was even better. An orgasmic trance floated over Nick's face, as Blake attempted to steal another slice off the tray. The pepperoni comes from Esposito, the local pork store on Court Street, and it's some phenomenal stuff. Its spicy and salty kick adds just another dimension to an already layered pizza experience. The only quibble were the olives and mushrooms on our third pie, which both tasted canned and uninspired. Another gripe: why do we have to pay for fresh basil on the pie as a topping? Seems like this should be part of the plain version, too.
Afterward, Blake went up and talked to Mark, who did his very best to pay attention while running around making pizza in a makeshift counter space, training his staff at the same time. When he got a pie into the oven and took a breath, he looked around. "Yeah, this is kind of a slow night," he mentioned before digging around for a hunk of mozzarella to slice onto the next batch of waiting dough. A scan of the restaurant revealed every table full and more people milling around the door, waiting for their pies to go.
It's going to get worse. On a Sunday night it was packed. Last Thursday when Nick arrived at 8:45 the wait for the pizza was 45 minutes. This was one day after they had gotten a phone number, which the waitress wrote on a paper napkin because they don't have any business cards. The chalk board on the wall still warns of an official "grand opening," and the chalk board on the door shows where an "e" was erased from the name--either the staff don't know how to spell the restaurant they work in, or Mark is still changing his mind.
But he seems settled now: when he found out these pictures were going up on the Internet, he first groaned, bemoaning the possibility of more publicity, more customers. Then he said "Please, spell the name right. Everybody keeps getting it wrong." Not that you could blame anyone for misspelling anything or getting the facts off: it seems like nobody, including Mark, who grew up in the neighborhood, knows quite what is going on on this quiet little street in Carroll Gardens, in what used to be an old candy store. Most people are just trying to catch up.
And for now, the word-of-mouth hype is remarkable to watch. This is a restaurant seen pre-advertising, pre-New York Times coverage, just trying its best to cope with a group of people who want nothing more than some real pizza in their neighborhood. It doesn't help that that real pizza is served in a gorgeously low-lit room, and wooden tables recall some quaint Italian restaurant in the village--not some fluorescent-lit, flour-dusted joint.
Mark has only been doing this for four weeks, while his hero Dom DeMarco has been making his for around 40 years. He's still learning to take advantage of the brick oven, which he got from the now-defunct Leonardo's on Court and 1st Place. It's scary to think that Mark's pies could get better. But as an eating experience, it's going to be hard for Lucali's to better what it offers right now: An intimate, gorgeous setting for friends to share some perfect food.















{ 14 comments… read them below or add one }
This place sounds incredible! And here I am, stuck in Chicago, the land of deep dish. I should know better than to read your site mid-morning–I am suddenly ravenous. Will have to settle for ersatz New York style pizza from a place near my office called Santullo's. Actually not bad, but definitely not New York.
Sounds like a great place. I will be visiting NY in December, do you think this place should be on my itenerary?
Okay, that's it. I'm moving.
Ema
Can I come over again soon? Pepperoni never tasted so good! Religious taboos aside, I'm a pork-a-holic. Yes, folks, put it on your t-shirts.
Blake, Nick, thanks so much for sharing in the fervor, the flavor, and the fun!
Plain pie looks overdone, but the pep looks great. I need to get back there and try some pies with toppings!
Looks delicious.
After reading the Dining section today, it appears that your pre-NY Times hype is over. Enter the masses.
My personal vote for best pizza in NYC is Bella Via in LIC. http:
//www.bellaviarestaurant.com/1408566.html
Wood fired brick oven. Tasty, chewy crust that is neither too crackery or too bready.
The sausage and olive pizza is the best I have had anywhere.
By the by, I hear that the best pizza is actually in New Haven, CT. Next Vermont road trip and I'll see if it's true.
Ate here last night and the pizza is incredible! The fresh basil really added to the pie and we brought our own wine. (the corkage is actually $4 not $2.50)
I'm Italian and was born around Naples. Since leaving Naples, honestly this is the best Pizza I have tasted. The Pizzeria has a simple, but kind of sophysticated atmosphere and like a real pizzeria you can see the oven, the pizzaiolo in action and the smell of the pizza "si squaglia in bocca". Sorry I may be to overexited about it, but this is a great pizza and the location is great. Enjoy it.
I'm Italian and was born around Naples. Since leaving Naples, honestly this is the best Pizza I have tasted. The Pizzeria has a simple, but kind of sophysticated atmosphere and like a real pizzeria you can see the oven, the pizzaiolo in action and the smell of the pizza "si squaglia in bocca". Sorry I may be to overexited about it, but this is a great pizza and the location is great. Enjoy it.
SIMPLY STATED THE BEST PIZZA I EVER ATE. WHEN I FLY HOME FROM CALIFORNIA TO VISIT FAMILY, ONE OF THE FIRST THINGS I THINK OF IS STOPPING BY LUCALI'S TO GET SOME OF THAT PIZZA! I MEAN WHERE ELSE CAN YOU GET PIZZA THAT DOES NOT FILL YOU UP? YOU JUST WANT TO EAT MORE! I CAN'T WAIT TO SEE THE REST OF THE MENU!
I live around the corner from Lucali's, and the place is always packed. No surprise since the pizza is one of the best in the city, definitely worth a trip to Brooklyn. Just be prepared to pay for your delectables- a pizza with a few toppings cost us about $30. Surprising when compared to most pizza locales. Worth it though, since you won't find another like it, and can share with four people at about two slices per person.
OK, I am from New Haven, CT, considered this best pizza around but Lucali is the BEST PIZZA IN THE WORLD. I have never tasted anything so delicious in my life. It was a life changing experience. There is no pizza like Lucali pizza.
Dude this place like the only pizza place in NYC that was any good. I grow up in Cali, and tell you what, Lucali and etc is the only place I ever would go to for pizzas when I’m in the BK.
Yeah.